08:30
Welcome, Acknowledgements and Introductions
09:00
MC Observes Protocol / Honour of Dignitaries
09:15
Host Welcome Address (SBC)
09:25
Conveners' Opening Remarks (SABA)
09:30
Conveners' Opening Remarks (BMA)
09:35
Ministerial Address
10:05
Keynote: Leading Broadcast Transformation: Preparing African Media for the Next Digital Decade
10:20
Refreshments And Group Photograph
10:45
Presentation: Reinventing Broadcasting: How African Media Houses Can Become Full-Scale Media Enterprises
11:15
PANEL SESSION: The Evolving Newsroom: Navigating Speed, Trust and Technology in a 24/7 World
12:00
Presentation: Modern Content Workflows: How Automation and Metadata are Transforming Media Operations
12:30
PANEL SESSION: Winning the Battle for Attention: What Will Keep African Audiences Watching, Listening and Streaming?
14:00
Presentation: Turning Audience Data into Action: How Broadcast Analytics Drive Better Decisions
14:30
PANEL SESSION: Beyond Traditional Ratings: Are Broadcasters Measuring What Really Matters in Today's Broadcast Landscape?
15:15
Presentation: Protecting Broadcast Content in a Digital-First Distribution Environment
15:45
PANEL SESSION Content as Currency: Unlocking the Value of African Media through Protection and Monetisation
16:30
Closing Remarks And Wrap Up
09:00
Arrivals & Registration
09:15
Welcome, Acknowledgements and Introductions
09:30
Presentation Cybersecurity IP Networks and the Security Implications of Digitalisation
10:00
PANEL SESSION- Digital Transformation in Broadcasting: What's Working and What's Next?
11:15
Presentation Powering Multi-Platform Distribution: The Role of Satellite, Cloud and IP Technologies
11:45
PANEL SESSION: Reinventing Content Distribution: Meeting Audience Expectations in a Multi-Platform World
12:30
Presentation: The Economics of Digital Broadcasting: Managing Costs while Scaling Growth
13:00
PANEL SESSION: The Next Chapter for African Broadcasting: Innovation, Investment and Industry Transformation
14:30
Country Report: SABA Member Country Reports: 12 Months Since Victoria Falls, Zimbabwe
15:30
Closing Ceremony (Host & Convener’s Closing Remarks)